Let’s automate the busywork

Tell us what you’d rather not be doing. We’ll build the thing that does it for you.

Life’s short. You didn’t start a business to spend your evenings clicking around a computer. Software can do that part now, so you can have that time back.

Let’s talk

Custom automations and AI tools, from two people based in Nashville. We work with anyone, by phone, Zoom, Teams or Google Meet.

A laptop whose screen is buried under rows of orange, pink and green sticky notes

No idea what to automate?

You don’t need to know. Finding it is our job.

You tell us how a normal week goes. We spot the jobs software should be doing, like answering inquiries and following up, and build the thing that does them.

The week’s busyworkExample

  • Reply to new inquiries, done
  • Follow up three quotes, done
  • Send Thursday’s reminders, done
  • Invite customers to book again, done
A hand tapping an order into a tablet till on a shop counter
New inquiries, quotes, repeat orders: we look for the work you’re repeating by hand.

What’s eating your week?

Here are a few of the things owners tell us take up their time, and the kind of thing we’d build for each.

Missed calls

Every voicemail becomes a call-back list: who called, their number and what they need.

Most business phone services already turn voicemail into text. We’d check yours and build on it.

VoicemailTue 8:12 a.m.0:20

“Hi, this is Dana Reyes in Smyrna. Your cupcakes were a hit at our office party, so could you make Friday’s order three dozen instead of one? If you can call me today, that’d be great. I’m at 615-555-0142. Thanks!”

People to call backExample

  1. Dana Reyes (615) 555-0142 Change Friday’s order to 3 dozen Today Smyrna
Written down and waiting for you to call back.

Chasing payments

Friendly reminders go out on their own when an invoice runs late, and stop once the payment is recorded.

Late invoicesExample

Elm Studio, $1,920
2nd reminder
Rivera Dental, $640
1st reminder
M. Shaw, $275
paid, stopped

Each one polite, and none from you

The same questions

An AI assistant answers the usual questions by text, email or on your website, and passes the tricky ones to you.

Text from a customerExample

“Do you do Saturday pickups?” Reply: “We do! Saturdays 9 to 1 at the side door on 5th. See you then.”

Answered in seconds. The tricky ones come to you

Typing things twice

Type it once. It shows up in your booking app, your accounting and your spreadsheet, without anyone typing it again.

New customer: Jess M.Example

Booking app
added
Accounting
added
Email list
added
Your spreadsheet
added

Typed once, everywhere it needs to be

Scheduling

Bookings, reminders and reschedules run on their own, and a canceled slot gets offered to your waitlist.

Thursday, sortedExample

2:00 canceled
Amy L.
Waitlist texted
3 people
2:00 rebooked
Rosa P.
Reminders sent
7

The gap filled before you saw it

Pulling reports

Your numbers pull themselves together from the tools you use and land in your inbox every Friday.

The week, on one pageExample

Sales
$4,820
New customers
6
Repeat customers
11
Still unpaid
$640

In your inbox Friday at 4

Leads going cold

New inquiries get a quick reply, then follow-ups on the schedule you choose, until they say yes or no.

Website inquiry: Tom B.Example

Mon 9:02
asked for a quote
Mon 9:04
reply sent
Wed 10:00
follow-up sent
Fri 2:30
call booked

Nobody waited, and nobody was forgotten

Something else

Tell us about it. If it happens on a computer, there’s a good chance we can build something that does it for you.

Tell us about it

How it goes

You tell us
what’s bugging you
We work out
what to build
We build it
around your tools
You get
the time back

No list needed. Just tell us about your week

The counter of a modern café, with pendant lights over a menu board and a glass case of pastries

What we build

Pick your kind of business to see the sort of thing we’d build for it. Every slip below is an example.

  • New inquiries answeredExample

    Website project
    call times sent
    Brochure
    details asked for
    Referral from Jo
    call booked

    Answered within the hour

  • Quotes to follow upExample

    Flyer design
    $240
    Email template
    $180
    Logo refresh
    $650

    Three follow-ups drafted

  • Review requestsExample

    Orders picked up
    5
    Thank-you notes
    5

    Ready for your OK

  • Time to book againExample

    Amy L.
    cut, 7 weeks
    Rosa P.
    massage, 5 weeks
    Kim T.
    color, 9 weeks

    Three rebooking texts drafted

  • Orders to confirmExample

    Cupcakes
    3 dozen
    Sandwich trays
    2
    Pecan pies
    4

    Three confirmations drafted

  • The week, on one pageExample

    Orders
    18
    Sales
    $720
    Repeat customers
    4

    Lands in your inbox Friday at 4

Where does your week go?

Tick the tasks you do, put in the minutes they take, and see what they add up to in a year.

The sum is plain: minutes a week for each task, times 52 weeks, divided by 60.

  • Returning missed calls and voicemails60 min
  • Following up quotes and new inquiries45 min
  • Sending appointment reminders40 min

Those three example tasks come to 145 minutes a week. 145 × 52 ÷ 60 is about 126 hours a year.

126hours

Hours a year these tasks take, a 52-week estimate.

Your numbers, not a promise.

145 minutes a week × 52 ÷ 60

Ben &
Zeke

The two people you’ll be talking to.

Ben

Advertising, twenty years

Leads AI work at a Nashville ad agency. Ben focuses on making what we build clear and easy for your team to use.

Zeke

IT, and the first conversation

Zeke usually has the first talk with you and works out how your work really happens before anything gets built.

  1. First, we talk

    A conversation by phone, Zoom, Teams or Google Meet. You tell us how a normal week goes. No list needed.

  2. Then we find the busywork

    We map how the work really moves: which inquiries wait too long, what gets typed twice, which job eats Friday afternoon.

  3. We build the fix

    We agree on what to build and what it costs, then build it around the email, spreadsheets and software you already use.

  4. Less to do by hand

    Inquiries get answered, quotes get followed up, reminders go out. You keep the parts that need you, like the customers.

Monday, before you got inExample

Inquiries answered
6
Quotes followed up
4
Reminders sent
11
Rebooking texts
9

Two replies wait for your OK

Questions

What kinds of businesses do you work with?

Small businesses that want to grow: shops, studios, salons, offices, cafés and more. If someone types the same thing twice, follows up the same people every week or copies numbers from one screen to another, there’s usually something to build.

  • Printers Alley in downtown Nashville at night, its neon signs lit over the people walking through
    Printers Alley, Nashville
  • A boutique with colorful clothes on a rail, bags hanging and leather goods on a wooden table
    A boutique
  • An online-shop owner in a wide-brimmed hat writing notes at her desk, with a parcel ready to ship beside her laptop
    An online shop
  • A bright white salon with a front desk and shelves of hair products
    A salon
  • A bakery counter full of croissants and pastries with chalk price tags
    A bakery

Do you only work around Nashville?

We’re based in Nashville, but we’re glad to work with anybody, because technology has brought the world together. We talk by phone, Zoom, Teams or Google Meet, wherever you are.

Will we have to switch software?

We start from what you already use: your email, your spreadsheets, your accounting or booking software. The point is less for you to learn, not more.

Where does AI come in?

Some jobs need judgment, not just rules: reading an email and deciding what it’s about, summarizing a phone call, pulling figures off a PDF, drafting a reply for you to check. That’s where an AI tool fits. Where a plain rule does the job, we use the plain rule.

What does it cost?

It depends on what we build, so there’s no price list here. First we learn how the work happens. Then we tell you what we’d build and what it costs before you commit, and work with you to find a version that fits your budget.

Who will we actually talk to?

Ben and Zeke. There are two of us, and we’re the people who build it.

Let’s
talk

Leave your email, and we’ll reply to set up a time to talk.

A sentence is plenty, or leave it blank and talk it through with us. You don’t need to know what you want built.

What you send goes to Ben and Zeke through our form provider, Netlify, and is used only to reply to you.